logistics / marketplace
Indias largest trucking marketplace & services
Led a team of 5 to create products for India's first online freight marketplace.
Delivered the BOSS app, driving a major offline-to-online behavioral change for 10,000+ truck owners. Solved core accessibility problems, tailoring solutions for diverse user segments.
Timeline
Sep 2017 - Jan 2019
Products & Process
BlackBuck UX Survey
Travelled in a truck to conduct a survey for BlackBuck. This report served as the basis for many changes in business and tech approach including localisation and design system. View Full Report
BlackBuck Trucking App
The main marketplace app for Suppliers ( Truckers ) & Traders to place orders for a truck. View Details
BlackBuck Boss App
Created India's first digital fuel card app for truckers from scratch and generated more than 50% revenue within no time. View Details
Blackbuck Inam App
Experimental App with a unique design system for truck drivers on the run to earn extra income by doing workflow tasks in order. The design system was modelled after an ATM machine. View Details
